Online marketing with Google PPC or SEO is both a matter of patience. I have learnt it the hard way, I had first got my website submitted on search engines for organic search results. I waited patiently hoping that my website [url removed] would soon appear on the first page. After a wait of some 15-20 odd days my sight did appear but only on the third page.

I then tried opting for Google paid searches where I bid on low competition niche with good in-demand keywords, but failed with only two sales in the whole week. Not realizing how to go about it I kept experimenting with different keywords and different result positions, results are showing and I now feel more confident.

But I am still worried if my technique is right? Or should I be doing something else too in order to make sure that my results are positive?

[The url of your site is not needed for the answering of this question. Please do not link drop - matte, moderator]

Is getting success in Online Marketing Easy?

Only if you know what you are doing, and have the time and resources to dedicate to putting the required work in

15-20 days for page 3 isn't that bad if all you did was submit a url to google. Guessing your keyword isn't that competitive

Use these forums to research Search Engine Optimisation (SEO), covering the basics like

How to chose keywords
How many keywords to choose
on site optimisation
link building

Then, if you still don't know how a search engine works, research things like

how does google find out about you? what decisions does it make, based on what factors, to put a page in #1 spot?
why should you keep your pages/site fresh, and what benefits can be had from growing a site?