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This is exactly why I don't bother trading links anymore. To much seo-based linking decisions rather than good old 'partnering'.

Thanks, guys.  It looks like my suspicions were correct.
GP

GP Michal wrote:

Thanks, guys.  It looks like my suspicions were correct.
GP

Well it is an interesting case. Seems that they are trying to show the search engines the HTML equvalents of the page... and though that HTML page is indexed, searching the text in the link to your, brings back butkis. and searching Google for the link text produces nada as well

If I had to guess, I'd say that link is worthless.....

ColoEagle wrote:

Gypsy, what took you so long,

Followed your research and found that the actual page url now redirects to the original page listed. You can still visit and view the actual page if you have JS disabled.

With JS disabled the links listed at the bottom of the pages all have rel="nofollow" attached to them. Still no good as far as SEO for ya GP, possible traffic only.

Code: html

href="#link%20exchange" title='link exchange' rel='nofollow' onclick="SM.navigateTo('4527979684');return false;"><img

src='/_app/8913/images/sitebutton.gif' alt='link exchange' width='1' height='1' border='0' /></a><a

Actually you are just looking at the footer navigation links...those are nofollowed ... the links to his site aren't;

<p><a href="http://www.basket4picnic.com/pet-carrier/">www.pets4life.co.uk</a></p>

<p></p>

<p><a href="http://www.basket4picnic.com/pet-carrier/">Stylish pet carriers do not have to be expensive!  Get yours at a fraction of the cost without paying for the name! We also offer a 100% LIFETIME GUARANTEE and FREE SHIPPING!</a></p>

<br/>

looking further... I tried another text from the page; http://www.google.ca/search?hl=en&n … &meta=

Ok, so your link isn't indexed yet.

Here's the cache of the HTML version of the page;
http://www.google.ca/search?hl=en&n … &meta=

So things may not be all bad, except I am concerned about that JS redirect... see how it plays out. For the moment, I would keep an eye on the cache to see IF and WHEN the ol GoogleBot decides to come back. If it shows up there, or via Yahoo site xplorer, I'd imagine it would have some value

In the end I am not a huge fan of recips... researching, managing and maintaining is work that makes it less than appetizing. Remember, Google says they don't punish sites for whom links to them... but they CAN for who you link to. One needs to not only ensure the worthiness of the site they are linking out to with recips, but also take a quarterly audit of all te outbound links to ensure the pages/site hasn't changed in that time, or been up to shady tactics

That is much of what the 'TrustRank' concepts are around; Who links to whom - known by the company U keep....

Anyway, I shall put up a blog post on this methinks.... recips, done responsibly, can be a very time consuming ordeal often not worth the hassle.