Taguchi Multivariate Testing

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#21 2006-08-24 10:05:25 Re: Taguchi Multivariate Testing

TheGypsy
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MarkCCDC wrote:
This is my 300th post!

I just broke 200 on Tuesday... comming on strong... woo woo...

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#22 2006-08-24 10:15:48 Re: Taguchi Multivariate Testing

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#23 2006-08-24 10:38:49 Re: Taguchi Multivariate Testing

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#24 2006-08-24 10:40:04 Re: Taguchi Multivariate Testing

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#25 2006-10-10 06:05:43 Re: Taguchi Multivariate Testing

ciprian
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Most marketers know about Split testing - the process is one that everyone should know about. But I have been seeing more and more is the Taguchi Multivariate testing...

I was wondering if anyone has some resources that I can refer to on this...

Why try to to learn all the science behind the Taguchi testing (which is advanced Math)? It's a lot simpler to just get a software and follow the step-by-step guide to just conduct your own Taguchi tests.

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#26 2006-10-10 09:38:26 Re: Taguchi Multivariate Testing

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Its not just a new fad, it was taught in business school 15 years ago when I was still in school. And as I remember it being taught it came about in the 1950s.

Multivariate testing is similar to A/B split testing, but Taguchi Analysis is something different from Multivariate testing entirely.

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