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#1 2006-03-22 17:48:48

markis00
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Ypn

I saw someone mention this advertising network as an alternative to Adsense. My adsense earnings have been low of late; some of my market's eCPM values have greatly fallen.

I am looking for an alternative. I tried a couple and was refused - last month in February I had 33,000 Adsense page impressions (that's just adsense, I likely have more then that) across my sites. What is YPN - is it Yahoo? And how do I get in?

I tried applying to Yahoo's alternative and it seems I am not able to get into the program since it's only in the US right now...

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#2 2006-03-22 17:52:10

mark
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Re: Ypn

Yep, YPN is Yahoo! Publisher Network.  I started a thread over here on the topic.

I actually just started to move away from them for a little while.  I found that the relevancy of their ads as of late were really horrible.  For example, I was getting Celine Dieon concert ticket ads for a web marketing website - does that make sense?

The RPC was what was keeping me with them - it was about 5x that of Google.  But since Monday, Google has been kind with their RPC.  Its still less than YPN, but the increase in relevancy is worth it to me.


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#3 2006-03-22 18:04:55

markis00
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Re: Ypn

I've been having bad luck lately with Adsense though. Same clicks as ever but the clicks are worth half of what they used to be, and thus so are my paycheques.

I want to try the YPN because a couple of the markets I'm in are completely specialized - ceiling fans, for example, has very low paying ads on Google. Might be the same on YPN but it seems lately that market is experiencing change as the clicks aren't worth half as much anymore. Seems a couple advertisers pulled out or went out of business.

But I'm in Canada, and YPN requires a US social security code...

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#4 2006-03-22 18:24:08

mark
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Re: Ypn

Have you considered Chitika?  Its a product based contextual ad solution - Chitika (<-- that is an affiliate link - if you don't like using affiliate links, then just goto chitika.com)

Chitika has a decent RPC, and there are some people who are making some pretty good money from them.  The problem that I have heard, though, is that when they audit your revenue you can lose quite a bit to the audit.

If you do sign up with them, let us know how it goes by starting a new thread - I'd be interested to know.


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#5 2006-03-22 18:44:47

matte
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Re: Ypn

I applied for chitica but got knoocked back because they have a high traffic benchmark

I am trialing 'dynamic contact through Kontera - they put underlined links in text as ads. Revenue is about the same ad AS from my experience.

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